To limit interactions agents and clients are utilizing different technologies in order to facilitate the real estate transaction. Here are 5 different ways agents are utilizing technology to make real estate safer during the pandemic.
1. Video Conference Listing Appointments
Before the pandemic, your first meeting with your agent was conducted at your home. Your agent would want to walk around and see you home to get an understanding of its value and how to market the home.
The meeting would consist of sitting at the kitchen table to discuss your moving plans, reviewing the agent's marketing plan, pricing, and sales costs. Now to limit exposure, agents are setting up preliminary meetings over web conference applications like Zoom. They are able to share information on a shared screen and go over all the details and answer seller questions.
If the sellers would like to move forward with the agent they can then schedule a personal meeting at the home. Standing and sitting 6 feet apart and wearing a mask, the agent can then take a better look at the home and finalize any last details.
2. Virtual Tours
People are receptive to the virtual walkthrough experience, similar to how they’ve come around to virtual gatherings with family and friends. Virtual tours have been a thing in real estate for a while. Only recently has realistic virtual walk-through technology become available through companies like Matterport. The costs can be expensive generally costing around $500 per home and not every agent has adopted the use in their marketing plan.
More and more agents are opting to spring for these high-tech virtual tours that allow viewers to walk through their homes and give them a more realistic portrayal of the space.
As part of our marketing package, we offer Matterport tours free of costs on all our listings and include the 2D floorplan as well.
2. Virtual Open Houses
While virtual tours have long been on the rise as a complement to great photos, agents are using technology more than ever to promote their listings and put houses in front of potential buyers during coronavirus.
Not only do virtual events and walkthroughs adhere to social distancing guidelines, they save time. Sellers don’t have to leave their homes and invite a hoard of strangers into their space. And no one has to drive across town to view a property that may or may not prove to be a good fit.
Buyers are able to get questions about the home answered directly from agents. They can review the disclosures with the agents over the virtual meeting and if there is interest buyer can follow up with an onsite showing.